Strategy Director

ABOUT LUCID GROUP 

Transformation starts here.

In healthcare, innovation doesn’t only change lives—it saves them. We don’t take that lightly. That’s why we approach each challenge with curiosity—asking the right questions, gaining understanding, then bringing together the right team of diverse minds across capabilities to deliver transformative solutions that break through and help realise change for those who need it most.

Purposefully designed for today’s healthcare challenges

Today’s healthcare landscape is more complex and challenging than ever—the “standard” playbook no longer guarantees success. Lucid is purpose-built to help you make the most of unexpected opportunities, challenging conventional thinking, and bringing a fresh perspective.

Key accountabilities  

• Writes (co-creating with clients) high-quality briefs that accurately capture the healthcare problem at a range of tactical and strategic levels  
• Owns responses to client briefs including RFPs, suggesting different specialists across the healthcare communications team to involve in responding to client challenges 
• Effectively briefs and onboards teams to collaborate to address client problems and build exceptional solutions across all aspects of healthcare communications  
• Partners with client to curate existing relevant insights 
• Suggests and briefs additional insight gathering opportunities to fully understand the problem and inform clear recommendations  
• Generates and extracts meaningful insights from qualitative and quantitative data, and presents to client with clear recommendations 
• Defines clear programme objectives and strategic imperatives, ensuring the approach ladders up to Lucid’s vision of transforming lives and the visions of our client organisations 
• Is an expert and role model in Lucid methodologies, applying in appropriate situations 
• Leads the collaborative design process for meaningful solutions, applying digital and traditional tactics within multi-/omni-channel programme planning 
• Advocates digital marketing best practices including design thinking, UX/UI design, SEO, content design, data-led design 
• Plans effective use of channels such as email, social media, paid media, website and virtual meetings 
• Leads the structure of effective content design (including video, visual, written, meeting and workshop content) with the user and format in mind  
• Translates the strategy/tactics to identify appropriate metrics that measure tactical effectiveness and ladder to strategic impact 
• Partners with analysts to identify trends and insights in metrics collected, driving programme pivots where required 
• Contributes to new methodology ideation and development 
• Inspires teams to think in new and interesting ways 
• Role models consultative partnerships through demonstration of subject matter expertise 
• Demonstrates individual and collective responsibility through respectful partnerships across teams representing ~£2–3M of client revenue 

Essential skills  

• Able to integrate capabilities across healthcare communications in a bespoke way to create a seamless solution to address a client need
• Able to think strategically and problem solve
• Able to work independently and proactively 
• Able to understand and apply big- and small-picture thinking where appropriate
• Soft influence skills and ability to collaborate with wide range of internal and external stakeholders
• Able to prioritise and multitask, plugging gaps where necessary 
• Core computer skills – Microsoft Word, Excel and PowerPoint

Desireable skills  

• Considerable communications and/or pharmaceutical industry experience, including experience of healthcare communications, either working within an agency or in-house
• Digitally literate, understanding concepts and processes relevant to healthcare communications 
• Strong written and oral communication skills 
• Ability to facilitate meetings and breakouts for workshops 
• Working understanding of the regulatory environment of the pharmaceutical industry including the ABPI Code of Practice

If you look at this list and feel you don’t meet every single requirement, we still want to hear from you! We encourage you to apply, have a discussion with us about the role or others that we may have at Lucid Group either now or in the future, together we can build more inclusive workplaces. 

WHAT'S NEXT?

Following your application a member of our Talent Acquisition team will review this against the criteria of the role. We will then contact you to learn more about you and your experience before sharing your details with our hiring teams.

During our interview process you will typically have a first stage Teams call with the manager for the role that focuses on your experience, getting to know each other and understanding what you are looking for with your next career move.

Our final stage includes an interview, either virtually or in-person, where you will meet with a couple more individuals from across our teams, plus complete a task ahead of meeting with the team that is related to the role you have applied for e.g. a case study, or a writing exercise.

We then hope to get back to you with an outcome within a few days of your interview! The Talent Acquisition team are on hand throughout your whole interview process for any questions that may arise.

BENEFITS OF WORKING WITH US  

Our culture is fundamental to the delivery of transformation. Harnessing the talent and ambitions of those we work with empowers us to deliver our magic. On top of this, our benefits include: 

• Private family healthcare
• Family friendly policies
• Contributory pension of up to 5% of basic salary Lucid contribution
• 4 x basic salary life assurance cover 
• 25 days' holiday plus bank holidays, plus 3 Christmas closure days, and a celebration day of your choice
• Flexible holiday buy and sell scheme
• Cycle to work scheme
• Discretionary bonus
• Flexible working
• Employee discount platform with offers at 900+ retailers
• Season ticket loans

WHAT DOES IT MEAN FOR US TO BE LUCID?

At Lucid Group, we transform lives. Always. We believe in providing a culture of authenticity, where we can all be ourselves, make real connections, and enjoy the work that we do. Together. 

We empower our people to embark on a journey of growth and advancement by offering meaningful learning and development opportunities. 

Central to our ethos is our commitment to cultivating an environment that embraces and respects people of all backgrounds and identities, underpinned by a culture of conscious inclusion and support. 

The Lucid values are not just mere words; they are the culmination of our collective efforts. Co-created by our people for our people, these values serve as our guiding principles, ensuring that every decision we make positively impacts the lives of the clients, patients, healthcare professionals, and colleagues we serve. 

• Compassionately Human: We think about the human impact of our actions 
• Accountable Allies: We are the go-to strategic partners for our clients 
• Invent with Intent: We create meaningful solutions to solve real problems 
• Courageously Curious: We challenge ourselves to think disruptively​ 

We are an Equal Opportunity Employer and welcome applications from all backgrounds and identities. We are committed to providing an inclusive recruitment experience to everyone. 

This commitment to inclusion is explicitly inclusive of race, colour, sex, age, pregnancy, marital status, religion, sexual orientation, gender identity and/or expression or disability. 

As part of our commitment to recruiting and supporting colleagues with disabilities Lucid Group are a committed member of the UK Government’s Disability Scheme, supporting people with disabilities provides us with access to a wider talent pool and enables us to be a force for good in the world by creating fair and equitable access to employment opportunities. Aligned to this scheme we commit to ensuring our recruitment process is inclusive and accessible by:

1) Offering a guaranteed interview to candidates with disabilities who meet the essential criteria for the role

2) Anticipate and provide reasonable adjustments

3) Support any existing employee who acquires a disability or long-term health condition

If you wish to apply under this scheme please indicate so when asked on our DEI page which will appear as p